Strongbow’s new variants

The world’s number one cider Strongbow has just released three interesting varieties, which are in addition to the regular Strongbow cider.

The party to launch the trio was awesome, and took place at a really cool spot in an industrial park in PJ. The snacks were great too.

Haircut not included

Head trim not included

A chilled-out upper deck

A chilled-out upper deck

Gave this section a miss

Gave this station a miss, looked interesting tho

Cheeeeeeeeeeeeeese

Cheeeeeeeeeeeeeese

The outdoor

The outdoor

GAB and Strongbow launched three new flavours for our market – Elderflower (ABV 4.5%), Honey (5%) and Gold (5%).

Triple play

Triple play

Ta daa!

Ta daa!

The Honey, tho having the aroma of honey was surprisingly not as sweet as expected, and still crisp, while the Elderflower is obviously floral on the nose, as well as flavour, but the infusion of lime balances it out. The Strongbow Gold i thought was tangy and crisp, with a more flavoursome, bittersweet finish.

The drinks were served over ice, probably to make it more refreshing and less sweet.

It was an interesting launch. There was live music as well as FOUR bars.

Outdoor bar

Outdoor bar

Elderflower bar

Elderflower bar

The Honey bar

The Honey bar

Strongbow has been making ciders a little longer than me and Baad Apples – 125 years, and is the world-leader. The new ciders will be available on and off-trade from today (Dec 1).

Drink your apples.

 

Brain damage: 8/10

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GAB’s Oktoberfest

A full-on party went down at Tujo (formerly known as 789) at Ascott last week, when GAB launched their Oktoberfest, season 2013. Complete with a prince.

We tried to get the prince drunk, but he wasn’t a great drinker.

We all kinda know what Oktoberfest is. It’s drinking season.

Coz Prince Ludwig got married centuries ago. He showed up at Tujo though, looking all undead. With Princess Therese. Who’s hotter than him.

The royal procession strolls in

The royal procession strolls in

The party was lotsa fun, with mug-holding challenges too. The one-litre ceramic mugs for this season look good, and weigh a kilo. So if you hold three filled with beer, that’s six kilos per hand. Tough.

Nice

Nice

Food was good, and so was the band. Tried to get them drunk too.

Lotsa Paulaner Okotberfest Bier to go round.

Paulie tried to make a move..

Paulie tried to make a move..

 

..but backed off when he realized he was up against Superman

..but backed off when he realized he was up against arm-wrestling Superman

There’s gonna be a series of 14 historically-themed parties nationwide. Score your own mug till Nov 3 – the first refill is free! Definitely the best mug they’ve produced so far.

Mad Sally in action

Mad Sally in action

The next party is @ Souled Out on Oct 10. That’s tonight! To know of the other parties, you can check out the FB page here.

I was gonna end with Prost!, but i think there’s been enough prosting here.

Bantai!

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Arthur’s Day is comin up!

September 27, at Sepang. It’s definitely bigger and bolder this time.

The day is a tribute to Arthur Guinness, the founder of Guinness. The media launch of the event was great, and happened at KL Live.

Twang

Twanggg

The artists performing on the 27th? The Wanted, All American Rejects and  Five for Fighting.

So the month-long party will feature special activities and promotions on da black brew along with limited edition Arthur’s Day merchandise up for grabs.

Party is on

Party iz on

Expect major action every Thursday in Sept, aka arThursday. Details can be found on its FB page here.

Not just Thursdays actually

Not just Thursdays actually

 

Coasters?

Coasters?

 

Door gift. Seeds to plant

Door gift. Seeds to plant

Guinness has also via the Arthur Guinness Fund (AGF) since 2009 committed RM28 million, along with business mentoring to 45 projects in 13 countries around the world that are making a difference by addressing specific issues in communities. Over here, for 2013, six social enterprises received more than 200 grand, in the Entrepreneurs for Good program.

So u can drink with a clearer conscience now.

Phwit

U’ll be seeing a lot more Guinness gerls this month

Anyway, looks like Party Season 2013 might be flamin up a lil earlier this year!

Bring iiit

Bring iiit

 

Brain damage: 8/10

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