New in travel retail

Coupla new drinks comin out real soon.

These are exclusive to travel retail (for now), meaning only available at airports / duty-free.

Beam Global Spirits & Wines is comin up with Laphroaig Double Cask 20 Year Old – matured for 18 years in hogshead barrels and then in quarter casks for the last two years.

Its ABV is 46.6%, but is only available at Paris. Haha. Potong

The regular Laphroaig (single malt, pronouned la-froig) is kick-ass. Had it only once so far at Sid’s, courtesy of a BYO by my friend Gleeson. Taken straight, its crazy smoky n smooth as silk!

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Absolut (Pernod Ricard) is launching Berri Acai, a new flavoured one which combines three berries from four different continents: Açaí from South America, blueberries from North America and Europe, and pomegranate from south-west Asia. (Pomegranate is wat grenadine, the reddish cocktail ingredient, is made of.)

Sounds refreshing! I’d have it with soda & a squeeze of lime.

The launch will be backed by a visual campaign inspired by blues clubs, with the dark-blue colour as the lead theme. This is Absolut’s 12th flavour.

Expect to see it in airports by June.

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Wattup with Scotch

J&B, Dewar’s White Label, Famous Grouse, Ballantine’s. Not really the top brands when u think about Scotch.

But over is Europe & US, blended whisky, sometimes thought of as the less-glamorous cousin of the malts and the premiums, is doing well, including standard blends, ie those under 12 years old. However, whisky consumption is facing pressure from rum.

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Good ol' Scotch

Says Drinks International, the best-selling whiskies in the UK are Famous Grouse and Bells, and are considered premium brands there. Some other major Scotch markets and their top whiskies:

Scotland –     Not Chivas, not Johnnie Walker, but The Famous Grouse

US –                1. Dewar’s White Label,   2. J&B Rare / Grant’s

Spain –          1. J&B Rare,    2. Ballantine’s Finest

Greece –        1. Johnnie Walker Red Label,   2. Cutty Sark

Norway –     1. The Famous Grouse

Sweden –      1. The Famous Grouse

England  –    Bell’s

Europe –        J&B Rare

.

I’ve been liking Dewar’s and J&B lately. Pretty good stuff. Just add water.

Distillers in Scotland are facing competition for their whiskies from countries like Japan (no shit), England (first time making whisky since 1890), America, and India. Whisky authority Jim Murray named 18-year-old Sazerac Rye from Kentucky in America the finest whisky in the world.

Its top billing in Murray’s 2010 Whisky Bible pushed Ardbeg Supernova from Islay (Scotland) into second place, while there was further upset for the scotch industry with his third place choice – it went to a single malt called Amrut Fusion distilled in Bangalore, India. Haha!

Japanese producers have also been enjoying widespread acclaim for their malts, piling up awards and exporting their whiskies around the world, including onto the shelves of UK supermarkets.

In an upset, Bagpiper (India) has very recently overtaken Diageo’s legendary Johnnie Walker (Red Label) as the world’s best-selling whisky! This is due to it being cheap-ass and it’s gotta huge local market. This pushes J&B to third spot.

Haha!

Haha!

I guess the only stuff we could win awards for here would be toddy & tuak. Well, maybe samsu too.

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The fairy touches down @ Sky Bar

Where its at

Where its at

The green fairy aka Absinthe is now being served high up in d air. Sky Bar @ Traders Hotel has both Angelique and La Clandestine.

And if u get there by Saturday (Dec 5), mixologist Mr Ben Ng will be behind the bar, stirrin sum shit up. So get movin!

Xtra strong potions

Xtra strong potions

Ben fixes me a welcome

Ben fixes me a welcome

Sumitn called Winter sumtin. Rimmed with cruashed chocolate cookie. Nice

Sumtin called Winter sumtin. Rimmed with crushed chocolate cookie. Nice

This one's called Jaded. The favourite of my night

This one's called Jaded. The favourite of my night

Brain damage rating: 7.5/10

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Boozeart

There seems to be a trend to mix art and booze lately. OK.

I wont pretend to understand whatever art i viewed.

Bombay Sapphire had a little event at an art gallery, Valentine Willie Fine Art in Bangsar Baru. Bacardi-Martini launched the Bombay Sapphire Art Projects ’09. There’s gonna be an exhibition entitled Last Call by Farah Azizan, Irman Hilmi, Liew Kwai Fei until Nov 28. Followed by Simpang by Daniel Dorall (Dec 3-19).

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A piece that needs to be viewed via a mirror on da floor

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The same piece - side view - feather-dusters n neon bulbs

Sumtin in a language i dont understand

Sumtin in a language i dont understand

Quite a contrast to what they did last year, which i tot was a lot more relevant to their brand – designing martini glasses.

Dude

Dude

Absolut Love’s party month climaxed at Frangipani on a Thursday nite. The mural that was being worked on for d past month was unveiled. Some cartoon stuff. One of the artists was also the one for Bombay Sapphire, ie, Liew Kwai Fei.

There were three cocktails on dahaus. Absolut Fresh was d one for me – green apple etc. There was some sticker-fight goin on. Dont really know why.

Lined-up for execution

Lined-up for execution

Haha! Not what i expected

Haha! Not what i expected

With a coupla hotties

With a coupla hotties, Sarah + Sue Lynn

Met a Frankenstyein wannabe too

Met a Frankenstein wannabe too

Brain damage rating: 7.5/10

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